During experiments on the axons of the Woods Hole squid (loligo pealei), we tested our cockroach leg stimulus protocol on the squid's chromatophores.

 

 The results were both interesting and beautiful. The video is a view through an 8x microscope zoomed in on the dorsal side of the caudal fin of the squid. We used a suction electrode to stimulate the fin nerve. Chromatophores are pigmeted cells that come in 3 colors: Brown, Red, and Yellow. Each chromatophore is lined with up to 16 muscles that contract to reveal their color.

Paloma T. Gonzalez-Bellido of Roger Hanlon's Lab in the Marine Resource Center of the Marine Biological Labs helped us with the preparation. You can read their latest paper at:http://rspb.royalsocietypublishing.org/content/early/2012/08/13/rspb.2012.1374

STAR WARS DETOURS™ Trailer

Addiction Books For relaxation When 50 Shades of Grey doesn’t cut it.

The Science of Addiction: From Neurobiology to Treatment 

Carlton K. Erickson
312 pages 
Publisher: W. W. Norton and Company (2007)

Amazon Overview: Neuroscience is clarifying the causes of compulsive alcohol and drug use––while also shedding light on what addiction is, what it is not, and how it can best be treated––in exciting and innovative ways. Current neurobiological research complements and enhances the approaches to addiction traditionally taken in social work and psychology. However, this important research is generally not presented in a forthright, jargon-free way that clearly illustrates its relevance to addiction professionals. In The Science of Addiction, Carlton K. Erickson presents a comprehensive overview of the roles that brain function and genetics play in addiction.


The Addiction Solution: Unraveling the Mysteries of Addiction through Cutting-Edge Brain Science

David Kipper and Steven Whitney
304 pages
Publisher: Rodale Books (2010)

For decades addiction has been viewed and treated as a social and behavioral illness, afflicting people of “weak” character and “bad” moral fiber. However, recent breakthroughs in genetic technology have enabled doctors, for the first time, to correctly diagnose the disease and prove that addiction is an inherited, neuro-chemical disease originating in brain chemistry, determined by genetics, and triggered by stress. In their groundbreaking Addiction Breakthrough, David Kipper, MD, and Steven Whitney distill these exciting findings into a guide for the millions of adults who want to be free from the cycle of addiction, and for their loved ones who want to better understand it and to help.


In the Realm of Hungry Ghosts: Close Encounters with Addiction

Gabor Maté
520 pages 
Publisher: North Atlantic Books (2010) 

Based on Gabor Maté’s two decades of experience as a medical doctor and his groundbreaking work with the severely addicted on Vancouver’s skid row, In the Realm of Hungry Ghosts radically reenvisions this much misunderstood field by taking a holistic approach. Dr. Maté presents addiction not as a discrete phenomenon confined to an unfortunate or weak-willed few, but as a continuum that runs throughout (and perhaps underpins) our society; not a medical "condition" distinct from the lives it affects, rather the result of a complex interplay among personal history, emotional, and neurological development, brain chemistry, and the drugs (and behaviors) of addiction. Simplifying a wide array of brain and addiction research findings from around the globe, the book avoids glib self-help remedies, instead promoting a thorough and compassionate self-understanding as the first key to healing and wellness. 


Memoirs of an Addicted Brain: A Neuroscientist Examines his Former Life on Drugs 

Marc Lewis
336 pages 
Publisher: PublicAffairs (2012)

Marc Lewis’s relationship with drugs began in a New England boarding school where, as a bullied and homesick fifteen-year-old, he made brief escapes from reality by way of cough medicine, alcohol, and marijuana. In Berkeley, California, in its hippie heyday, he found methamphetamine and LSD and heroin. He sniffed nitrous oxide in Malaysia and frequented Calcutta’s opium dens. Ultimately, though, his journey took him where it takes most addicts: into a life of addiction, desperation, deception, and crime. But unlike most addicts, Lewis recovered and became a developmental psychologist and researcher in neuroscience. In Memoirs of an Addicted Brain, he applies his professional expertise to a study of his former self, using the story of his own journey through addiction to tell the universal story of addictions of every kind.


The Chemical Carousel: What Science Tells Us About Beating Addiction

Dirk Hanson
472 pages 
Publisher: BookSurge (2009)

A book for anyone concerned with the care and healing of addiction, substance abuse, and the latest advances in the area of addiction science. In The Chemical Carousel, science writer Hanson takes the reader on a voyage through the heady world of addiction science, from the lab to the clinic to the junky on the street. Hanson explains the workings of common neurotransmitters and documents the direct effect drugs and alcohol produce on the reward pathways of the brain. He shows how scientists and treatment professionals have finally given us an answer to the perennial question about addiction: Why can't those people just say no?


An Anatomy of Addiction: Sigmund Freud, William Halsted, and the Miracle Drug, Cocaine

Howard Markel
336 pages 
Publisher: Vintage (2012)

Acclaimed medical historian Howard Markel traces the careers of two brilliant young doctors--Sigmund Freud, neurologist, and William Halsted, surgeon--showing how their powerful addictions to cocaine shaped their enormous contributions to psychology and medicine. When Freud and Halsted began their experiments with cocaine in the 1880s, neither they, nor their colleagues, had any idea of the drug's potential to dominate and endanger their lives. An Anatomy of Addiction tells the tragic and heroic story of each man, accidentally struck down in his prime by an insidious malady: tragic because of the time, relationships, and health cocaine forced each to squander; heroic in the intense battle each man waged to overcome his affliction.


How to Change Your Drinking: a Harm Reduction Guide to Alcohol

Kenneth Anderson
86 pages 
Publisher: CreateSpace (2010)

This book is the first comprehensive compilation of harm reduction strategies aimed specifically at people who drink alcohol. Whether your goal is safer drinking, reduced drinking, or quitting alcohol altogether, this is the book for you. It contains a large and detailed selection of harm reduction tools and strategies which you can choose from to build your own individualized alcohol harm reduction program. There are many practical exercises to help people change their behaviors, including risk-ranking worksheets, drinking charts, goal choice worksheets, and many more. There are also innumerable practical tips from folks who "have been there" and have turned their drinking habits around for the better. 


Rethinking Substance Abuse: What the Science Shows, and What We Should Do about It

William R. Miller and Kathleen M. Carroll
320 pages 
Publisher: Guilford Press (2010) 

While knowledge on substance abuse and addictions is expanding rapidly, clinical practice still lags behind. This state-of-the-art book brings together leading experts to describe what treatment and prevention would look like if it were based on the best science available. The volume incorporates developmental, neurobiological, genetic, behavioral, and social–environmental perspectives. Tightly edited chapters summarize current thinking on the nature and causes of alcohol and other drug problems; discuss what works at the individual, family, and societal levels; and offer robust principles for developing more effective treatments and services.

Writers On The Edge: 22 Writers Speak About Addiction and Dependency

Diana Raab and James Brown
204 pages
Publisher: Modern History Press (2012)

Writers On The Edge offers a range of essays, memoirs and poetry written by major contemporary authors who bring fresh insight into the dark world of addiction, from drugs and alcohol, to sex, gambling and food. Editors Diana M. Raab and James Brown have assembled an array of talented and courageous writers who share their stories with heartbreaking honesty as they share their obsessions as well as the awe-inspiring power of hope and redemption. Frederick & Steven Barthelme, Kera Bolonik, Margaret Bullitt-Jonas, Maud Casey, Anna David, Denise Duhamel, B.H. Fairchild, Ruth Fowler, David Huddle Perie Longo, Gregory Orr, Victoria Patterson, Molly Peacock, Scott Russell Sanders, Stephen Jay Schwartz, Linda Gray Sexton, Sue William Silverman, Chase Twichell, and Rachel Yoder

WHEN YOUR HIGHER POWER FAILS YOU

It happens every time. Without fail. Without exception. I bet it's happened to you also. Just think about it. How often has your god failed you? Every single time. Every single time I have turned a human being into a god, or turned something man-made into an idol, or placed my trust, expectation, hope, and confidence in anything else but the one true God, my god has failed me. Some people are slow learners. I am one of them. I have made the same mistake countless times. And every single time, that's right, you've got it. It happens every time. Maybe I should be more careful when I place my trust, expectation, hope, and confidence in a human being. Maybe I should be more choosy with the human I choose. Not so. No matter the human, the same outcome will arise. My god will fail me. I did it again recently. I made the same mistake. But my mistake wasn't the human I chose. My mistake was the choice I made to pick a human. And guess what happened? You guessed it. My god failed me. But how can this happen, time and again? Easily. First, it happens when I fail to remember when I need not to forget. Never, ever, place what belongs to God in heaven in the hands of a human. My love and trust, my loyalty and faithfulness, my belief and confidence, my hope and expectation, must be placed in the Lord first and foremost, above all and everyone else - whether it be someone or something else, or whether it be myself. Second, it happens not because I forget, but because I don't realize and recognize what I have done. Hard habits sometimes die slowly, don't they? And slow habits die hard. It has been a hard lesson for me, and I have to be vigilant to ensure I don't unconsciously do what I have so often done. So what is the outcome of this all? My gods fail me. Every human I have ever made into a god, every person or thing I have ever turned into an idol, the result has always been the same. My false gods have failed me, hurt me, let me down, forsaken me, abandoned me, rejected me, broken me, fallen short, messed up, and a zillion other things. Seriously? Yes. Will the real God please stand up?

Researchers completing a new study on alcohol consumption have discovered that college-age students who binge drink are happier than those who don't.

 

Those who engaged in binge drinking tend to belong to so-called high-status groups: wealthy, white, male and active in fraternity life. And those who did not belong to the high-status groups could achieve similar levels of social acceptance through the act of binge drinking. In fact, the study results suggest that students engaged in the heavy drinking practice to elevate their social status amongst peers rather than to alleviate depression or anxiety.

"The present study offers another insight into the nature of a seemingly intractable social problem," the study released on Monday reads. "It is our hope that by drawing attention to the important social motivations underlying binge drinking, institutional administrators and public health professionals will be able to design and implement programs for students that take into account the full range of reasons that students binge drink."

The Washington Post reports that the study's co-author and Colgate University associate professor Carolyn Hsu presented some of the findings during the American Sociological Association gathering in Denver last week.

Interestingly, the study results compiled from surveying 1,600 college students also continues to support past evidence suggesting that binge drinking leads to a number of problems affecting the mind and body, including alcoholism, violence, poor grades and risky sexual behavior.

"I would guess it has to do with feeling like you belong and whether or not you're doing what a 'real' college student does," Hsu told LiveScience. "It seems to be more about certain groups getting to define what that looks like."

Binge drinking was defined as consuming more than four drinks in one occasion for women and more than five drinks for men. Sixty-four percent of respondents said they had engaged in the practice, compared with 36 percent who said they had not.

Those statistics differ from similar evidence gathered by the Centers for Disease Control and Prevention (CDC). The CDC's statistics measure binge drinking in the same quantity but limit the consumption period to two hours or fewer. Its results also found that the majority of binge drinkers (70 percent) were over the age of 26. The CDC has also found that 90 percent of alcohol consumed by people under the age of 21 is done in the form of binge drinking, compared with 75 percent among all U.S. adults.

The Five Keys to Mindful Communication

The first key of mindful communication, according to Chapman (2012), is having amindful presence. This means having an open mind, awake body and a tender heart. When you have a mindful presence, you give up expectations, stories about yourself and others, and acting on emotions.

You are fully in the present moment; your communication isn’t focused on the “me” and what the “me” needs, but the we.

Mindful listening is the second key to mindful communication. Mindful listening is about encouraging the other person. This means looking through the masks and pretense and seeing the value in the person and the strengths he or she possesses. It’s looking past the human frailties and flaws that we all have to see the authentic person and the truth in what that person is attempting to say.

Mindful speech, the third key, is about gentleness. Speaking gently means being effective in what you say. It’s about speaking in a way that you can be hard. To be gentle with our speech means being aware of when our own insecurities and fears are aroused to the point we are acting out of fear rather than acceptance.

Practicing self-compassion for our fear, envy, jealousy and self-doubts is more effective than focusing on others as being a threat or attempting to change them. When you use gentle speech, you are communicating acceptance to the other person and saying what is true, not an interpretation or an exaggeration or a minimization.

The key to mindful relationships is unconditional friendliness. Unconditional friendliness means accepting the ebb and flow of relationships. Sometimes you meet new friends, sometimes friends move on, sometimes there is joy and sometimes there is pain. Sometimes you’ll feel lonely, sometimes you’ll feel cherished and connected, and then you’ll feel lonely again.

Unconditional friendliness means that your acceptance of others is not dependent on them staying with you or agreeing with you. You don’t cling to relationships to avoid loss.

Mindful responsiveness is like playfulness.  Playfulness is the openness that you can have when you let go of preconceived ideas and strategies. It’s like creating something new. Imagine two skilled dancers who alternatively lead each other in creating a new dance in every interaction, never doing the same complete dance over and over. They respond in the moment to the message sent by the other. There are no rules or expectations and yet they both bring skillful behavior.

Mindful communication requires practice. If you choose to practice the keys, you might choose to focus on one at a time. Being willing to regulate your emotions is a prerequisite to mindful communication and mindfulness of your emotions is necessary for emotion regulation.

Mindfulness is a core skill for the emotionally sensitive.

 

References

Chapman, Susan Gillis. The Five Keys to Mindful Communication:  Using Deep Listening and Mindful Speech to Strengthen Relationships, Heal Conflicts and Acceomplish Your Goals. Boston: Shambhala, 2012.

ADDICTION charity Focus12 has received a huge financial boost after a codumentary about Russell Brand was shown last night.

The documentary Russell Brand: Addiction to Recovery resulted in an immediate boost in donations and inspired the managing director of Bury St Edmunds based Chevington Finance and Leasing to offer the charity £106,000 over three years.

Russell Brand attended Focus12, the Bury St Edmunds abstinence-based alcohol and drug rehabilitation centre, in 2003 and is now a patron of the charity, describing it as ‘a really excellent example of a small cost effective rehab that can help people change in dramatic ways’.

Chip Somers, Focus12’s chief executive, said: “Russell’s documentary and his work this year to raise the profile of abstinence based recovery has got people talking about addiction in a different way, and made them realise that there is a viable alternative to simply giving up on addicts, or parking them on methadone.

“We are blown away by the generosity of Chevington — this financial support will make a huge difference to us as a charity and will certainly mean we can continue to stay open and help those who need us for longer. Raising funds for a recovery charity has never been harder than it is at present, every day is literally a struggle to keep afloat and we are very grateful.”

Clive Morris, Managing Director of Chevington Finance and Leasing said: “My wife and I were incredibly touched by last night’s documentary, which inspired us to endorse the local treatment centre Focus12, and we have today agreed funding assistance for the charity of £106,000 over the next 4 years.

“We believe that as a successful, responsible and reliable company we have a duty to help local charities survive this recession and the work that Chip Somers and his team do is fantastic and we fully endorse their abstinence based programme and have seen what a difference it makes to people’s lives.”

London's secret music venue and their livestream act

With an invite-only door policy and super secret location, Boiler Room is London's most exclusive music venue. But elitism isn't the premise for its clandestine nature—in fact, anyone with an Internet connection can easily join in the fun. Using a simple webcam, the crew behind Boiler Room livestreams each set for the world to see free of charge, and each month more than a million viewers tune in to see performances by artists like James Blake, The xx, Roots Manuva, Neon Indian, Juan Maclean and more.

We recently chilled out to the smooth sounds of Brooklyn's How To Dress Well before rocking out to revered musician Matthew Dear, who brought down the house with an intense 40-minute DJ set. Keep an eye out for our interview with Dear, but for now you can get a little more insight into the underground music scene's most talked about livestream show by checking out our interview with assistant musical programmer and Boiler Room host Nic Tasker.

How important is it for Boiler Room to remain secret, at least in its location?

That is quite an important aspect of it, purely because it means when you do shows you don't get a lot of groupies, pretty much everyone in the room is either a friend of ours or one of the artist's. It helps to create a more relaxed atmosphere for the artist and I think they feel less pressure. They're also just able to chill out and be themselves more rather than having people being like, "Hi can I get your autograph?" If the artists are relaxed usually you get the best music.

It seems like there is more interaction among the crowd than at a typical venue, is that intentional?

It's definitely a social place. All the people that come down, most of them we know and they're all our friends. So they come down, hang, have a drink and just chill out, basically. From our very set-up, we do it with a webcam, we're not a highly professional organization but I think that's kind of the charm of it. The main thing is people come down with the right attitude.

How much of the show is prescribed?

I guess that depends on the artist. We never say anything. Literally, whatever they want to do—we're kind of the platform for them to do whatever they want, so if Matthew Dear wants to come and play an hour of noise with no beats, he can do that. That's fine with us, and I think that's why artists like coming to play for us. We're not like a club where you have to make people dance, we don't give a shit if people dance. It's nice if they do and it makes it more fun, but some nights you just get people appreciating the music, which is equally fun.

Is there a particular kind of artist you guys look for and ask to come perform?

No, not particularly, it's just whatever we're feeling. Thristian [Boiler Room's co-founder] has the main say on musical direction, but it's a massive team effort. In London there's five of us, New York there's two, LA there's one and Berlin there's two.

Tonight you had different set-ups for each artist, do you tailor their positioning in the room to their style?

It definitely depends on the act and what kind of music they do. With live bands we found what works nicely is having them opposite each other because it's like they're in rehearsal, like they're just jamming. Which is again trying to give them that chilled out feel that they're just at home jamming and there happens to be a camera there. For some of our shows we've had over 100,000 viewers. When you think of those numbers it's quite scary, but when you're in the room and it's all friends it creates that vibe that people don't mind. You can imagine if you had all those people in front of you it would be a very different situation.

Have you ever thought of Boiler Room as an East London version of Soul Train?

It's never crossed my mind like that, but I can see why you think that. I like to think of us as the new music broadcaster, kind of the new MTV, but obviously we operate in the underground scene mainly. But I like to think that what we do is as revolutionary as what they were doing. We're always growing into something new.

What's up next for Boiler Room?

We have had visual people in doing 3D mapping, and that's something we're looking forward to progressing—doing more with the visuals. We've got the upstairs as well, we're starting to do breakfast shows with some high profile DJs, we're going to be doing that regularly. Each will have an individual format. The next step is progressing the US shows, we're alternating weekly between New York and LA, so the next step is to take Boiler Room to America

Breaking Free of the Co-dependency Trap presents a groundbreaking developmental road map to guide readers away from their co-dependent behaviors and toward a life of wholeness and fulfillment.

Breaking Free of the Co-dependency Trap presents a groundbreaking developmental road map to guide readers away from their co-dependent behaviors and toward a life of wholeness and fulfillment.UK Citizens

This is the book that offers a different perspective on codependency and is strongly recommended by Dream Warrior Recovery as part of a solution based recovery. This bestselling book, now in a revised edition, radically challenges the prevailing medical definition of co-dependency as a permanent, progressive, and incurable addiction. Rather, the authors identify it as the result of developmental traumas that interfered with the infant-parent bonding relationship during the first year of life.US Citizens

Drawing on decades of clinical experience, Barry and Janae Weinhold correlate the developmental causes of co-dependency with relationship problems later in life, such as establishing and maintaining boundaries, clinging and dependent behaviors, people pleasing, and difficulty achieving success in the world. Then they focus on healing co-dependency, providing compelling case histories and practical activities to help readers heal early trauma and transform themselves and their primary relationships.

Vintage Ads Most Disturbing Household Products

 

All of the following ads are real and unaltered, so don't blame us. We weren't there when they were made, and in some cases the entire insane thought process that went into creating them has been lost to history. Maybe they made perfect sense at the time?

Maybe. But it's really hard to see how even our parents and grandparents didn't get nightmares from ...

#13. Three-Legged Dingo Boots

vintageadbrowser.com

The Message:

Here are some boots that you should buy, because famous people wear them. Three of them.

The Horror:

Wait, what?

Yes, amazingly, the fact that this ad stars a pre-murder O.J. Simpson is the second-creepiest thing about it. And you can squint and try to read the text all you want -- it makes no reference whatsoever to the fact that their spokesperson has three legs. There's no cute slogan like "Boots so comfortable, you'll wish you had another foot!" Nope. It's like some guy in the art department just said, "Eh, I don't like how you can't really see the chair, let's just add another leg to fill that space."

We know what you're thinking: "Cracked, this is obviously a subtle 'big dick' joke. 'Third leg?' Get it?" But, no, it turns out this was a whole campaign they did with various celebrities, some of whom are women:

eBay
Like, uh ... this famous lady right here.

But O.J. seems to be the most frequent star of the "Third Leg" campaign, which apparently lasted for years. Note how his afro shrinks as he gets more comfortable with his new appendage:

The picture in that third ad would have been perfect for the cover of his book.

Please don't blame us for the inevitable nightmare in which O.J. is running after you, in the dark, those three boots pounding down the pavement after you with a noise like a wounded horse.

#12. Lord West Suits Will Impress Your 7-Year-Old Date

vintageadbrowser.com
"I like my women like I like my code names: 007."

The Message:

Women of all ages dig men in tuxedos!

The Horror:

According to the text, this dinner suit is for "sophisticated traditionalists," a euphemism we weren't previously aware of for "child molesters." Because there's no other way to interpret this picture. That's not tenderness on their faces. That's hunger. If you told us that they're a father and daughter, that would only make it creepier.

And it turns out that this is only the worst example in a whole series of ads associating little girls with selling tuxedos.

eBay
The style is best described as Godfather meets Lolita.

Can you imagine the pitch meeting that led to this campaign? Picture Don Draper from Mad Men standing before his clients, selling them on this idea:

"Class. Elegance. Making out with little girls. These are the values your company represents."

"Did ... did you say 'making out with little girls,' Don?"

"Yes," replied Don with perfect confidence.

"OK, just making sure."

Sitting at the end of the table, Peggy looks at Don and smiles. He did it again.

#11. Man in Tuxedo Carefully Considers Naked Child

library.duke.edu
"Told you it was bigger. Now pay up."

The Message:

Regular soap sinks in the bathtub, causing children to take longer in washing themselves and their fathers to get angry and spank them. Prevent child abuse by buying Ivory Soap -- it floats.

The Horror:

OK, they're clearly just fucking with us at this point. Remove the text and the message becomes clear: "In the old days, child predators used to dress way better than they do now." But let's put the pedophilia overtones aside for the moment and examine the text.

Was the elaborate scenario described under the picture (involving childhoods ruined by non-floating soap) really such a common problem in the '20s, or was this based on the painful personal experiences of whoever commissioned this ad? We're betting on the latter option. Note that the father's body language doesn't say "I'm going to spank you" -- he's clearly pondering which part of the kid's body to break first.

"Maybe the 28th trimester isn't too late for an abortion."

#10. "Are You Sure I'll Still Be a Virgin?"

thesocietypages.org
"If you didn't think band camp counted, I don't see why you'd think this would."

The Message:

Don't worry, teens, you can use Tampax tampons without losing your virginity.

The Horror:

Be honest: How many of you looked at this picture and immediately recognized it as a Tampax ad? And how many looked at it and thought it depicted a teenage girl being sexually propositioned? It's not just us, is it?

This ad would have looked 90 percent less sordid if both people involved were clearly visible. Instead, the second teenager is for some reason sitting on the floor of the porch with her back to us, so we can't see how young, or scared, she is. But, of course, all of that is purely from our own depraved imagination. The real ad is simply about two teenagers debating whether or not inserting a tampon counts as sex.

#9. Escaped Convicts Love Revell Authentic Model Kits

vintageadbrowser.com
"Is this the new plan, boss?"
"I've spent all day plotting against Superman; this is 'Lex Time'."

The Message:

Hey kids! Check out these sweet model kits!

The Horror:

There's only one possible scenario in which this picture could have come to exist: The photographers were getting ready to shoot this ad when they realized that the boy who was supposed to be holding up the models in the picture never showed up for work. Panicking, the man from the ad agency looked around the studio.

"Dmitri, can you come here for a second?" he said to the guy who fixes the lighting. "Stand here and hold this model. Yes, that's great. You'll play the boy in this ad."

"But sir," said the photographer, "Dmitri was just released from jail. In fact, he's still wearing the prison jumpsuit."

"No, no, he's perfect. Look at him. Look at that childlike innocence in his face."

"Could you open the top button maybe, show a little chest hair?"

"Perfect."

#8. Our Competitors = Surgical Ass Torture

vintageadbrowser.com
"Don't worry, sir, the gloves are just to establish atmosphere."

The Message:

Using cheap toilet paper can lead to medical complications.

The Horror:

... which in turn can lead to rubber-gloved hands inserting clamps in your anus. Better play it safe and go with Scott Tissues.

This attempt to traumatize customers into buying their product with threats of anal torture was part of a whole marketing campaign created during the Great Depression in which Scott Tissues' slogan went from "Wipe your butt with us" to "Wipe your butt with us, or die in a world of asshole pain."

Of course, it was all bullshit: There's no such thing as "toilet tissue illness," it was just a thing they made up to convince people to keep buying tissues at a time when they were lucky enough if they had a toilet.

#7. "Before You Scold Me, Mom ... Maybe You'd Better Light Up a Marlboro"

deceptology.com

The Message:

Before you beat your baby for stealing your favorite hat, have a cigarette and relax yourself. Then beat the baby.

The Horror:

How many times did this months-old child have to be punched before it learned to pick up the Marlboros and offer them to mommy to calm her down? If that's not the saddest thing you've imagined all week, you're dead inside. This is actually one in a series of ads from the '50s, back when Marlboro was targeting mommies instead of rugged cowboys. Sometimes the babies actually seem to be guilting their moms into smoking more.

tobacco.stanford.edu
"You turned me into an addict when I was a fetus, now deal with it."

Oddly enough, the version of this ad aimed at fathers doesn't involve scolding, but a pompous baby in a basket defending daddy's rather feminine cigarette tastes (note the reference to "beauty tips" at the bottom).

tobacco.stanford.edu
This is the kind of debate babies have all the time.

Jessica Harper admits £2.4m Lloyds Bank fraud

A former Lloyds Bank worker in charge of online security has admitted carrying out a fraud worth more than £2.4m. Jessica Harper, 50, had been accused of submitting false invoices to claim payments between 2007 and 2011. At the time she was working as head of fraud and security for digital banking and made false claims totalling £2,463,750. Harper, of South Croydon, south London, will be sentenced on 21 September. At Southwark Crown Court, Harper admitted a single charge of fraud by abuse of position by submitting false invoices to claim payments. 'A very simple fraud' She also admitted a single charge of transferring criminal property, the money, which she had defrauded from her employers. Harper was arrested on 21 December before being charged in May. Continue reading the main story “ Start Quote Jessica Harper has today been convicted of the type of crime the bank employed her to combat” Sue Patten Crown Prosecution Service Antony Swift, prosecuting, did not open the facts of the case but said it was a "a very simple fraud". He added Harper had already repaid £300,000 and was in the process of selling her house for about £700,000. "That will be some £1m out of £2.5m that's gone missing," he told the judge. Carol Hawley, defending, said: "She appreciates the seriousness and has made full admissions in interview. "She understands perfectly well on the next occasion she will be facing imprisonment of some length." Breach of trust Judge Nicholas Loraine-Smith granted Harper bail on the condition she stays at her current address, obeys a 21:00 to 07:00 curfew and hands in her passport. Sue Patten, head of the Crown Prosecution Service, Central Fraud Division, said: "Jessica Harper has today been convicted of the type of crime the bank employed her to combat. "The evidence in the case was clear and left Harper with little choice but to plead guilty. "In doing so, she has admitted to a huge breach of trust against her former employer." Lloyds is now 39.7% state-owned after being bailed out by the government during the financial crisis.

Shares in Standard Chartered dive after Iran allegations

Shares in Standard Chartered PLC dropped sharply today as investors reacted to US charges that the bank was involved in laundering money for Iran. The charges against Standard Chartered were a shock for a bank which proudly described itself recently as “boring.” Shares were down nearly 20 percent at 1,187 pence at one point in early trading Tuesday on the London Stock Exchange. In Hong Kong, they were down 16.6 percent near the end of the session. New York State Department of Financial Services alleged on Monday that Standard Chartered schemed with the Iranian government to launder $250 billion from 2001 to 2007, leaving the United States' financial system “vulnerable to terrorists.” Standard Chartered said it “strongly rejects” the allegations. In a statement, the bank said “well over 99.9 percent” of the questioned transactions with Iran complied with all regulations, and the exceptions amounted to $14 million. The New York regulator ordered Standard Chartered representatives to appear in New York City on Aug. 15 “to explain these apparent violations of law” and to demonstrate why its license to operate in the State of New York “should not be revoked.” Gary Greenwood, analyst at Shore Capital in London, said the possible revocation of the New York license was of far greater concern than any potential fine, which could run into hundreds of millions of dollars. Standard Chartered's US operation facilitates trade for customers that have operations in both the United States and emerging markets. “Indeed, this is an area of the business that has been highlighted by management for growth,” Greenwood said. “A loss of its US banking license would not only jeopardize part of this profit stream, but the associated reputational damage could also have a severely damaging impact to its operations within emerging markets.” The New York agency alleged that Standard Chartered conspired with Iranian clients to route nearly 60,000 different US dollar payments through Standard Chartered's New York branch “after first stripping information from wire transfer messages used to identify sanctioned countries, individuals and entities.” The New York regulators called the bank a rogue institution and quoted one of its executives as saying: “You (expletive) Americans. Who are you to tell us, the rest of the world, that we're not going to deal with Iranians.” The order also identifies an October 2006 “panicked message” from a London group executive director who worried the transactions could lead to “very serious or even catastrophic reputational damage to the group.” If proven, the scheme would violate state money-laundering laws. The order also accuses the bank of falsifying business records, obstructing governmental administration, failing to report misconduct to the state quickly, evading federal sanctions and other illegal acts. Between 2004 and 2007, about half the period covered by the order, the department claims Standard Chartered hid from and lied about its Iranian transactions to the Federal Reserve Bank of New York. Before 2008, banks were allowed to transact some business with Iran, but only with full reporting and disclosure, the order states. In 2008, the US Treasury Department stopped those transactions because it suspected they helped pay for Iran to develop nuclear weapons and finance terrorist groups including Hamas and Hezbollah. The order states the bank has to provide information and answer questions to determine if any of the funding aided the groups or Iran's nuclear program. Last week, Standard Chartered' chief executive, Peter Sands, boasted that the bank has racked up a 10-year string of record first-half profits “amidst all the turbulence in the global economy and the apparently never-ending turmoil in the world of banking.” “It may seem boring in contrast to what is going on elsewhere, but we see some virtue in being boring,” Sands added.

Pigs worship God of Materialism

If ever there was a god to prevent you from worshiping material things, it would be this one.

The hideous pig-like thing is the masterpiece by Chinese artist Chen Wenling called God Of Materialism.

Ugly pig with green eye darting at thier master

Looking chuffed, the huge greedy pig has minions of other tiny, and just as unattractive and scary, pigs worshiping in awe at its heels.

The group stare up at their master, adorned with a plethora of jewels and necklaces representing the grotesque love of material things.

The sculpture, which looks like a bad dream, can be found at the Asia Art Centre in Beijing.

And if you're brave enough to go and see it, it will be there till October 18th 2008.

Brad Pitt is reportedly utilising his free time to plan his wedding with Angelina Jolie.

The 48-year-old has taken charge of preparations for the wedding that is expected to take place end of September. He has flown in a team of builders to renovate the home he shares with Jolie in southern France.

"Angelina isn`t so bothered about when they tie the knot, it`s Brad who is piling on the pressure," a website has quoted a source as saying.

"He wants the main house to be finished when the event takes place, even though the close friends and relatives who are invited aren`t the types to care. He wants everything to be absolutely perfect," the source added.

yellow jacket stun gun case for iphone

yellow jacket is a case that transforms the iPhone 4 & 4S into that 650,000-volt stun gun you've always needed.

scheduled to hit the US market in fall 2012 the case is advertised as being able to 
easily stop an aggressive male attacker, and ready for use in less than two seconds. 
its designer seth froom, a former military policeman came up with the product after 
being robbed in his home at gunpoint.

what is the demand for such a hostile product you might ask? well, yellow jacket 
has managed to receive over 100,000 USD worth of backing on the crowd-funding 
website indiegogo which means that there must be quite a few people out there 
who feel the need to transform their phone into a weapon.


detail of the stun gun nodes 

the iPhone's designers could never have conceived half of the the weird and wonderful accessories 
that have been designed for use with the iPhone since its launch, but even in the name of self defense 
a stun gun seems a bit much, doesn't it?

Forbes List of World’s Highest Paid DJs – Steve Aoki, DJ Pauly D and More

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Forbes has compiled its first list of the 10 highest paid DJsover the past 12 months. The obvious names such as Tiesto, Skrillex, Deadmau5 are all amongst the top 10, but as a surprise to us, The Jersey Shore’s DJ Pauly D has made the list, too.

Here is how Forbes came up with these numbers:

Our estimates include earnings from live shows—for many electronic artists, that often means more than $100,000 for a night’s work—and from recorded music sales, endorsements, merchandise sales and, in the case of DJ Pauly D, television (we included him on this list because, like his fellow Electronic Cash Kings, he makes at least half his cash from DJ gigs). Sources include Pollstar, RIAA, promoters, managers, lawyers and some of the artists themselves.

Anyway, check out the top 10 below:

1. Tiesto – $22 million

2. Skrillex – $15 million

3. Swedish House Mafia – $14 million

4. David Guetta – $13.5 million

5. Steve Aoki – $12 million

6. Deadmau5 – $11.5 million

7. DJ Pauly D – $11 million

8. Kaskade – $10 million

9. Afrojack – $9 million

10. Avicii – $7 million

Spain Scraps Siesta as Stores Stay Open to Spur Spending

The Spanish shopping siesta may be about to become the latest victim of the sovereign debt crisis. To stimulate spending after a 23 percent drop in retail sales since 2007, the euro region’s fourth-largest economy this month approved measures that allow shops of more than 300 square meters (3,229 square feet) to open for 25 percent longer a week. The new rules may encourage the outlets to sell during the traditional afternoon snooze from 2 p.m. to 4 p.m., and on an additional two Sundays or holidays a year for a total of 10. “When everything was fine, nobody complained, but now that things have gone awry, then it’s another story,” said Carmen Cardeno, director general for domestic commerce at the nation’s economy ministry, which created the rules. “We need to evolve and be more flexible.” Spain is following its European neighbors in trying to liberalize shopping hours that have traditionally been checked by governments in the region to protect religious observances, for rest and on behalf of smaller retailers that have fewer resources to staff shops around the clock. England has allowed retailers to open for longer on Sundays during the Olympics than the six hours usually allowed. In France, food shops can be open 13 hours a day and stores located in tourist areas have the right to open on Sundays. Spanish shops are allowed to open for less time than anywhere else in Europe, according to its government, which was asked by retail associations to allow large stores to open 16 Sundays or holidays a year. Some smaller merchants opposed the extension, arguing that the bigger stores would have the necessary manpower and they wouldn’t. The new measures allow stores 18 additional business hours a week and will permit merchants to decide when to cut prices in sales instead of only twice a year. Siesta Time The country’s regions will get to decide how to implement the rules, though they usually follow the lead of the central government. In Madrid, which is an exception, stores have been able to open for as long as they want since July 15. Outlets of less than 300 square meters also have no restrictions on opening hours, though the Spanish tradition of eating at home and having a siesta means most shopkeepers keep their businesses closed for about two hours in the middle of the day. The new measures may not be enough to offset shrinking demand in Spain’s 217 billion-euro ($264 billion) retail industry, which is worsening each year the crisis goes on in a nation where one in four people is out of work. The number of companies seeking bankruptcy protection rose 22 percent from a year earlier to 2,224 in the first quarter, according to the nation’s statistics institute, with commerce being the third- largest contributor behind construction and housing firms and industrial and energy companies. ‘Almost Insignificant’ Javier Millan-Astray, director general of retail association ANGED, said the approved loosening of restrictions on opening hours doesn’t go far enough. “The government’s reform is almost insignificant,” Millan-Astray told reporters in Madrid, when retail groups pushed for 16 Sunday openings. The associations’ “new proposal would help boost consumption and create more jobs because when we open on a holiday, people come and shop. It’s unbelievable that amid this crisis, we have to keep our stores closed.” Spain has been wrestling with the dilemma of preserving its culture and modernizing the industry for decades. The socialist government of Jose Luis Rodriguez Zapatero in 2004 rolled back liberalization of opening hours instituted by his predecessor, bringing them back to rules from the 1990s and leaving the country with the tightest regulations of any European country. Job Creation Even with the latest proposals, “retail regulation is hurting both business and customers in Spain,” said Fernando Fernandez, a professor at the IE Business School in Madrid. “Both big and small retailers would benefit from fewer restrictions. When big retailers such as Ikea or Zara open a store, all small shops in that area benefit from that.” Ending the restrictions completely would create 337,581 jobs across all industries and add 17.2 billion euros to economic growth this year, according to a study commissioned by the government, which examined the implications of several scenarios. The nearest of those to the current proposals, under which stores open on 16 Sundays or holidays, could have added 47,945 full-time retail jobs, the study found. About 1.8 million people worked in retail in the first quarter, 0.3 percent less than in the year-earlier period. Stores are also bracing for change as the government looks to the retail industry to help boost tax revenue. Prime Minister Mariano Rajoy will increase the most common rate of sales tax to 21 percent from 18 percent on Sept. 1, putting an additional brake on consumers’ ability to spend. previous

Spain king ousted as honorary president of World Wildlife Fund branch after elephant hunt

The World Wildlife Fund’s branch in Spain has ousted King Juan Carlos as its honorary president — a title he’d held since 1968 — after deciding his recent elephant hunting safari was incompatible with its goal of conserving endangered species. The announcement Saturday was the latest in a string of bad news for Spain’s royal family, which has been embarrassed by legal and other scandals. The fund said in a statement that “although such hunting is legal and regulated” it had “received many expressions of distress from its members and society in general.” It said members voted at a meeting Saturday in Madrid to “to get rid of the honorary President” by a substantial majority of 226 votes to 13. The Royal Palace declined immediate comment on the announcement. Many Spaniards were dumbfounded when news broke in April that the king had made a secret journey to hunt elephants in Botswana even though it was widely known he was president of the Spanish branch of the fund. Such an opulent indulgence also angered Spaniards at a time when national unemployment hovers around 25 percent, the economy is contracting and there are fears the country may need an international financial bailout. The Spanish public learned of the safari only after the king had to fly back in a private jet to receive emergency medical attention for a broken hip suffered during the trip. In an unprecedented act of royal contrition, a sheepish Juan Carlos apologized, saying as he left the hospital: “I am very sorry. I made a mistake. It won’t happen again.” It was a poignant moment because the royal family had been under intense media scrutiny for all the wrong reasons. The king’s son-in-law, Inaki Urdangarin, is a suspect in a corruption case, accused of having used his position to embezzle several million euros in public contracts through a supposedly not-for-profit foundation he’d set up. Over Easter, the king’s 13-year-old grandson, Felipe Juan Froilan, shot himself in the foot with a shotgun, even though Spanish law dictates you must be 14 to handle a gun. The king on Tuesday decided to take a pay cut in solidarity with civil servants who are to lose their traditional Christmas bonuses as part of the government’s most recent austerity drive. The salaries of Juan Carlos and Crown Prince Felipe will be reduced about 7 percent — to about 272,000 euros ($334,000) and 131,000 euros ($160,000) respectively — in line with government policy, the Royal Palace said. The king and prince acted voluntarily in cutting their salaries, the palace said.

Invasion of the pickpockets

Britain is in the grip of a pickpocketing epidemic as Eastern European gangs descend on London ahead of the Olympic Games.

A surge in sneak street thefts means more than 1,700 people fall victim every day – an increase of nearly a fifth in only two years, according to official crime  figures released yesterday.

At the same time, police warned that professional gangs from Romania, Lithuania and even South America who operate in capitals across Europe are heading to Britain, intent on cashing in on unwitting tourists at London 2012.

How they do it: A member of the pickpocket gang approaches a BBC reporter investigating the rise in thefts ahead of the Olympics

Keeping him occupied: The man speaks to the victim on the pretense of needing directions while another gang member approaches from behind

A BBC investigation exposed the tactics used by Romanian thieves, who were previously operating in Barcelona, to dupe their victims.

The criminals boasted of their ‘one-second’ theft techniques which leave targets unaware that anything has happened until  it is too late. They can make £4,000 a week taking wallets, smartphones and laptop bags. The goods are then shipped back to Romania and sold on the black market.

 Scotland Yard has made more than 80 arrests already and warned thieves the capital will be a ‘hostile environment’ in the coming weeks.

The Met has even drafted in a team of Romanian police officers to deal with the problem and patrol in the West End of London and Westminster during the Games. They will not have arrest powers.

Distracted: An accomplice (left) then plays drunk so he can get close enough to the target to strike

 

Sleight of hand: The 'drunk' man jostles around with the BBC reporter, making it harder for him to notice what is going on

 

 

Rich pickings: The sneering thief walks away with the wallet from the unsuspecting victim

Teamwork: The thief quickly hands the wallet to another member of the gang, who spirits it away

 

Mayor of London Boris Johnson said: ‘These Romanian officers will prove to be a huge asset in cracking down on certain criminal networks who are targeting tourists in central London.’

Official statistics released yesterday showed pickpocketing thefts rose 17 per cent in the past two years.

In 2011/12, a total of 625,000 people fell victim, the Crime Survey of England and Wales showed.

That is an increase of more than 102,000 since 2009/10.

The vast majority of the total are classified as ‘stealth thefts’, but in 83,000 cases the victims’ possessions were ‘snatched’.

The best insights in my report didn’t emerge in my office, during conference calls, or at meetings. They somehow appeared in the bathroom.

Not too long ago, as I was putting the final touches on a client presentation, I stumbled across a surprising observation. The best insights in my report didn’t emerge in my office, during conference calls, or at meetings. They somehow appeared in the bathroom.

Research on the nature of creativity suggests my experience isn’t all that unique. Often, the most effective way of solving a difficult problem is simply walking away. The moment we allow ourselves to disengage from the individual pieces of a puzzle is the moment a solution appears. It’s why Albert Einstein regularly went sailing and why Charles Darwin planned his day around a countryside stroll. Thomas Edison simply napped.

In many ways, problem solvers are like artists. Taking a few steps back provides painters with a fresh perspective on their subject, lending them a new angle for approaching their work. Problem solving follows a similar recipe, but it’s not always the physical distance that we need. It’s psychological distance; mental space for new insights to bloom.

In a world where finding solutions makes up the crux of a typical workday, we are all artists. Cognitive artists. And to deliver our best work, we need revitalizing breaks. Distancing ourselves from our work grants us a broader view, activating a global perspective that precedes breakthrough.

So, why the bathroom?

If you’re like most office employees, access to sailboats, the countryside and a relaxing couch is in short supply. A walk to the bathroom is one of the few opportunities you have for disengaging, letting go of trivial details and refocusing on the bigger picture--even Steve Jobs recognized the bathroom's potential, insisting that Pixar only build two in its studios, to provide employees with maximum enforced mixing. Neurologically, it is during these moments away from your desk the right hemisphere of your brain comes to life, making you more appreciative of the forest and less sensitive to the trees.

While most of us give little thought to our workplace bathroom, there’s good reason to believe it can have an impact on the quality of the work we produce -- especially in organizations that rely on creativity and problem solving to stand out. Over the past decade, studies have shown that both our thoughts and behaviors are heavily influenced by our surroundings, in ways we often fail to recognize.

A few examples:

• The sound of classical music makes consumers spend more money
• The smell of cookies makes shoppers more likely to help a stranger
• The sight of red hurts intellectual performance but improves physical performance

Psychological findings like these are now commonplace, pointing to one irrefutable fact: Our environment shapes our thinking in powerful ways.

Which brings up some intriguing questions: How can we make the most of our time away from our desks? Is there a way of designing bathrooms to make them more inspiring? And what can organizations do to maximize the insights its employees get out of each bathroom visit?

Recent research on the science of creativity provides some helpful suggestions.

Rethink Muzak

One of the ways we become more creative is by exposing our minds to a broad variety of stimuli. The wider the selection of information you mentally digest--whether it be foreign movies, experimental novels or exotic travel--the more remote associations you’ll have in your arsenal. Or, in laymen’s terms, the more creative you’ll be.

Hearing unusual music primes us to think different--inspiring ideas, emotions and experiences that increase the associations active in our brain.

Surprise The Senses

 Another creativity nugget: We tend to find more insightful solutions to a problem when we're in a good mood. One method experimentally proven for improving people’s moods is enjoyable scents. Positive scents don’t just make us feel better--they lead us to set higher goals for ourselves and experience a greater sense of self-efficacy.

Now, if you’re like most people, the restroom isn’t the first place that comes to mind when you think of positive scents, and partly that’s because of how hard custodians work to mask negative smells, leaving most bathrooms feeling like an assault on the senses. But in our case, that’s a good thing. It means the bar for surprising people with positive scents is that much more accessible. A few opportunities for enhancing the scent of a workplace bathroom: unusual soaps, exotic candles, and the hallway outside a bathroom, boosting people’s mood before and after a visit.

Encourage Mental Stimulation

Part of what makes bathroom visits a boon to creativity is that they represent one of the few times during the workday when our physiological attention is directed inward, mimicking the psychological experience of insight. But it’s not just inward attention that’s needed--it’s inward attention in the context of fresh ideas.

Think about the last time you saw graffiti in the bathroom. Chances are, not only did you read it, you probably thought about the person who wrote it, perhaps wondering what (the hell) was going through their mind. We can’t help but think about the things we see, but we can choose what we look at. Providing a diet of mentally stimulating material in workplace bathrooms can be done in a number of ways: posting unusual artwork, leaving out thought provoking magazines or using digital picture frames to keep the imagery fresh. The key is for the material to be stimulating and indirectly related to work you do.

Once upon a time, going to the bathroom was a distraction. Something that kept us from work; an unfortunate bodily shortcoming that compromised efficiency. But that world doesn’t exist anymore. Today, our economy is powered by an engine of insight. Creativity in the workplace isn’t a “nice to have”—it’s what keeps companies in business. Which is why it’s ironic that most office bathrooms offer a bleak and unwelcoming environment. One that discourages insight and implicitly chides us to get back to our desks.

There’s just one problem. Creativity doesn’t work that way.

And if the science has taught us anything about the creative process it’s this: Finding unexpected solutions often requires an unexpected approach. Why not start in the bathroom? 

Fast flying orbs of light have been spotted in the US and Europe almost simultaneously.

Fast flying orbs of light have been spotted in the US and Europe almost simultaneously. While many suggest they were the same UFOs, the question remains: how they could travel so fast?

First the phenomenon was spotted over Salt Lake City, Utah, about a week ago. Then it was also seen in Poland, Greece and Slovakia, some 9,000 kilometers away.

Footage uploaded by many who witnessed the UFOs reveals that they appeared almost simultaneously.

The trajectory of the mysterious orbs was nothing like that of any man-made flying object. The orbs were of red and orange color and were moving very fast, witnesses say.

Many witnesses noted heavy rains in the regions where the orbs appeared.

Barclays boss Bob Diamond resigns

Barclays chief executive Bob Diamond has resigned with immediate effect. The move comes less than a week after the bank was fined a record amount for trying to manipulate inter-bank lending rates. Mr Diamond said he was stepping down because the external pressure on the bank risked "damaging the franchise". Chairman Marcus Agius, who said on Monday he was stepping down, will take over the running of Barclays until a replacement is found. "I am deeply disappointed that the impression created by the events announced last week about what Barclays and its people stand for could not be further from the truth," Mr Diamond said in a statement. He will still appear before MPs on the Treasury Committee to answer questions about the Libor affair on Wednesday. "I look forward to fulfilling my obligation to contribute to the Treasury Committee's enquiries related to the settlements that Barclays announced last week without my leadership in question," Mr Diamond said. Last week, regulators in the US and UK fined Barclays £290m ($450m) for attempting to rig Libor and Euribor, the interest rates at which banks lend to each other, which underpin trillions of pounds worth of financial transactions. Staff did this over a number of years, trying to raise them for profit and then, during the financial crisis, lowering them to hide the level to which Barclays was under financial stress. Prime Minister David Cameron has described the rigging of Libor rates as "a scandal". The Serious Fraud Office is also considering whether to bring criminal charges.

Second inscription that confirms date of 'end' of Mayan calendar

Archaeologists have found carvings in a stone staircase at the La Corona dig site in Guatemala which confirm the ‘end date’ of the Maya calendar, December 21, 2012.

It is only the second known inscription which confirms this 'end date'. 

New Age sects around the world have interpreted this as a potential doomsday event - with sales of blast shelters rising in the U.S. and believers taking refuge in a village in France.

The Mayan tablets are the subject of wild internet conspiracy theories, with predictions our world will be swallowed by a black hole, hit by an asteroid or devoured by ancient gods.

The 1,300-year-old inscription is described as one of the most significant hieroglyphic finds in decades.

Most of the inscription, carved into a stone abandoned by looters, deals with political history - but there is a reference to 'the end' in a passage about a king's return.

‘This was a time of great political turmoil in the Maya region and this king felt compelled to allude to a larger cycle of time that happens to end in 2012,’ says David Stuart of the University of Texas at Austin, who led a dig at the site.

But many ethnic Mayans dismiss the apocalyptic predictions as largely a Western idea.

Rather than the end of time itself, the inscriptions refer to the start of a new era.

The 'apocalypse' refers to the end of a cycle of 5,125 years since the beginning of the Mayan Long Count calendar in 3113 B.C.

'The story started with claims that Nibiru, a supposed planet discovered by the Sumerians, is headed toward Earth,' says Nasa, 'These fables were linked to the end of one of the cycles in the ancient Mayan calendar at the winter solstice in 2012.'

 

‘This text talks about ancient political history rather than prophecy,’ says Marcello A. Canuto, co-director of the excavations at La Corona. 

A newly discovered Mayan tablet reveals the 'end date' for the Mayan Calendar - it's only the second artifact to specify the date

 

The carved blocks were found at the La Corona dig site in Guatemala

 

The hieroglyphics were found on blocks abandoned by looters at the La Corona dig site

Since 2008, Canuto and Tomás Barrientos of the Universidad del Valle de Guatemala have directed excavations at La Corona, a site previously ravaged by looters. 

‘Last year, we realized that looters of a particular building had discarded some carved stones because they were too eroded to sell on the antiquities black market,’ said Barrientos, ‘so we knew they found something important, but we also thought they might have missed something.’ 

The find has been described as the most significant hieroglyphic discovery in decades

 

Marcello A. Canuto, director of Tulane's Middle American Research Institute, examines hieroglyphics at the La Corona dig site in Guatemala

 

DO THE MAYANS PREDICT DOOMSDAY IN 2012? THE CULTS AND THE REALITY

Inscriptions on Mayan tablets found in temples such as Tortuguero refer to 'the end' - and many internet conspiracy theories have predicted our world will be swallowed by a black hole, hit by an asteroid or devoured by ancient gods.

Cults have gathered in the tiny French village called Bugarach where they hope to survive the apocalypse.

Hundreds of books have been published on the subject since the Seventies, predicting Earth's demise at the hands of a mysterious planet Nibiru, or a black hole.

'The story started with claims that Nibiru, a supposed planet discovered by the Sumerians, is headed toward Earth,' says Nasa, 'These fables were linked to the end of one of the cycles in the ancient Mayan calendar at the winter solstice in 2012.'

But many ethnic Mayans dismiss the apocalyptic predictions as largely a Western idea.

Rather than the end of time itself, the inscriptions refer to the start of a new era.

The 'apocalypse' refers to the end of a cycle of 5,125 years since the beginning of the Mayan Long Count calendar in 3113 B.C.

What Canuto and Barrientos found was the longest text ever discovered in Guatemala. 

Carved on staircase steps, it records 200 years of La Corona history, states David Stuart, director of the Mesoamerica Center at The University of Texas at Austin, who was part of a 1997 expedition that first explored the site. 

Most of the inscription, carved into a stone abandoned by looters, deals with political history - but there is a reference to 'the end' in a passage about a king's return.

While deciphering these new finds in May, Stuart recognized the 2012 reference on a stairway block bearing 56 delicately carved hieroglyphs. 

It commemorated a royal visit to La Corona in AD 696 by the most powerful Maya ruler of that time, Yuknoom Yich'aak K'ahk' of Calakmul, only a few months after his defeat by long-standing rival Tikal in AD 695. 

Thought by scholars to have been killed in this battle, this ruler was visiting allies and allaying their fears after his defeat. 

‘This was a time of great political turmoil in the Maya region and this king felt compelled to allude to a larger cycle of time that happens to end in 2012,’ says Stuart. 

So, rather than prophesy, the 2012 reference places this king's troubled reign and accomplishments into a larger cosmological framework. 

‘In times of crisis, the ancient Maya used their calendar to promote continuity and stability rather than predict apocalypse,’ says Canuto. 

Mayan temples in Guatemala: Researchers have found walls adorned with unique paintings - one depicting a line-up of men in black uniforms, and hundreds of scrawled numbers - many calculations relating to the Mayan calendar

Mayan carvings at La Corona: The 1,300-year-old inscription is described as one of the most significant hieroglyphic finds in decades